WILDFLOWER Country Incorporated officially opened Exploring Wildflower Country - Wildflower Way, at the industry launch in Dalwallinu on July 6.
Industry leaders, shire presidents and chief executive officers were joined by representatives
from Tourism Western Australia and Australia’s Coral Coast to celebrate the opening of the
Guests were presented with a history of the project and an update on the current promotions
planned for the new attraction, before the ribbon was cut to celebrate the opening.
“Exploring Wildflower Country - Wildflower Way has been developed through partnerships within the shires and councils and is a great example of what can be achieved in regional area’s when everyone works together with one vision,” Shire of Morowa chief executive Gavin Treasure said.
“This is the first stage of what is expected to be a growing project, a series of 21 interpretive sites that have been developed along the Wildflower Way through Wildflower Country.
“These sites highlight a diverse and fascinating range of themes and issues.
“The sites feature artistic steel sculptures representing some of the people and creatures that have made this region their home.
“Interpretive panels add detail and depth to the stories being told.”
Tourism Western Australia’s Marcus Falconer was delighted to be a part of the launch. “Western Australia is well known for its 12,000 species or more of wildflowers, but this project celebrates more than just wildflowers, it celebrates the people and the history that make up our inland regions and gives visitors an opportunity to experience and understand the broader range of natural and cultural attractions that flourish and are waiting to be discovered in this region,” said.
“The unique nature of Wildflower Way provides a colourful and fascinating way to explore our much treasured Wildflower Country.”